---
abstract: |
  Media hype has gotten parents, teachers and even the government more
  interested in a fake epidemic than a real one.
archive-url: "https://web.archive.org/web/20230908220430/https://www.buzzfeed.com/praneshprakash/reckless-journalism-created-a-blue-whale-panic-when-we"
author:
- Pranesh Prakash
authors:
- Pranesh Prakash
categories:
- Media
- Freedom of expression
citation:
  abstract: Media hype has gotten parents, teachers and even the
    government more interested in a fake epidemic than a real one.
  accessed: 2019-01-12
  archive: "https://web.archive.org/web/20230908220430/https://www.buzzfeed.com/praneshprakash/reckless-journalism-created-a-blue-whale-panic-when-we"
  author: Pranesh Prakash
  available-date:
    date-parts:
    - - 2017
      - 9
      - 11
    iso-8601: 2017-09-11
    literal: 2017-09-11
    raw: 2017-09-11
  citation-key: prakashRecklessJournalism2017
  container-title: BuzzFeed
  issued:
    date-parts:
    - - 2017
      - 9
      - 11
    iso-8601: 2017-09-11
    literal: 2017-09-11
    raw: 2017-09-11
  language: en
  license: Creative Commons Attribution-NonCommercial-ShareAlike 4.0
    International License (CC-BY-NC-SA)
  title: Reckless journalism created a Blue Whale panic when we should
    be talking about mental illness
  type: article-newspaper
  URL: "https://www.buzzfeed.com/praneshprakash/reckless-journalism-created-a-blue-whale-panic-when-we"
comments:
  hypothesis:
    theme: clean
date: 2017-09-11
engines:
- path: /opt/quarto/share/extension-subtrees/julia-engine/\_extensions/julia-engine/julia-engine.js
keywords:
- Blue whale challenge
- disinformation
- misinformation
- fake news
- media ethics
- journalism
- mental health
- suicide
- moral panic
license:
  text: CC BY-NC 4.0
  type: creative-commons
  url: "https://creativecommons.org/licenses/by-nc/4.0/"
listing-page: ../press.html
original-url: "https://www.buzzfeed.com/praneshprakash/reckless-journalism-created-a-blue-whale-panic-when-we"
publication: BuzzFeed
title: Reckless journalism created a Blue Whale panic when we should be
  talking about mental illness
title-block-categories: true
toc-title: Table of contents
---

# Reckless journalism created a Blue Whale panic when we should be talking about mental illness

------------------------------------------------------------------------

Earlier this month, a 27-year-old from Ranchi allegedly committed
suicide after [writing a
letter](http://www.dailypioneer.com/state-editions/ranchi/youth-ends-life-alleging-police-torture.html){rel="noopener noreferrer"}
to the Prime Minister alleging police torture. Earlier this week, in
Hyderabad, a 28-year-old woman killed herself by [consuming
pesticide](http://www.thehansindia.com/posts/index/Telangana/2017-07-25/Unable-to-deal-with-husbands-torture-woman-commits-suicide/314549){rel="noopener noreferrer"}
after being harassed by her husband and in-laws. A day later, a
30-year-old mother of two from Mysore [hanged
herself](http://citytoday.news/woman-commits-suicide-due-to-domestic-violence/){rel="noopener noreferrer"},
again due to domestic abuse. None of these cases have become national
news.

What has caught the nation's attention is the Blue Whale Challenge.

Have Indians --- children and teenagers in particular --- been
committing suicide and attempting to commit suicide recently? Yes, in
droves.

According to a study published in The Lancet in 2013, suicide is the
leading cause of death among those aged 10-24 in India, with [62,960
such deaths reported in
2013](http://indianexpress.com/article/india/india-news-india/suicide-leading-cause-of-death-among-indias-young-report-2792671/){rel="noopener noreferrer"}.

Have these suicides been linked to a underground cultish game called the
"Blue Whale Challenge" whose supposed Russian creators --- multiple
people have claimed credit --- are currently awaiting trial? Yes.

However, these links are merely the creation of a sensationalist media.
There is in fact, no credible evidence that proves that such a game
exists.

> There is no credible evidence that proves that the Blue Whale
> Challenge actually exists.

It's easy enough to go online and find various neatly formatted,
standardised list of the supposed tasks involved in the challenge that
always starts off with the carving of "F57" on your forearm and
eventually concludes with suicide as the 50th task. And searching for
the hashtags #i_am_whale and #f57 and #f58 does turn up messages related
to the challenge on a number of social networks.

But how does Rajiv Makhni, writing in the [Hindustan
Times](http://www.hindustantimes.com/brunch/all-you-wanted-to-know-about-the-deadly-blue-whale-challenge/story-smrA3K04HL7zT4jy9eYaTK.html){rel="noopener noreferrer"},
know that the responses to these hashtags aren't coming from trolls or
[bots (as has been found to be the case in
Russia)](http://blogs.timesofindia.indiatimes.com/to-name-and-address/blue-whales-and-other-folk-tales-we-the-middle-class-are-as-susceptible-to-urban-legends-as-anyone-else/){rel="noopener noreferrer"},
or that they aren't just instances of catfishing? (Hint: He doesn't.)

How does Ekta Handa of [India
Today](http://indiatoday.intoday.in/story/blue-whale-challenge-kerala-mumbai-bengal-indore-teenagers-suicide/1/1026995.html){rel="noopener noreferrer"}
know that they are establishing private chats with Indian kids and
leading them to commit suicide? (Hint: She doesn't.)

Have reporters found evidence of any of these supposed tasks having been
administered in any of the suicide cases reported in India? (Hint: They
haven't, nor have the police.)

Yet, writers like Rajiv Makhni and Ekta Handa have dangerously declared
that this is not a hoax, rather than merely presenting the known facts.

A common thread that underpins most of the Blue Whale-related press
reports is that they rely on unnamed sources (when they mention sources
at all). Only a
[handful](http://tech.economictimes.indiatimes.com/news/internet/another-teen-dies-but-is-it-really-because-of-blue-whale-challenge/60049646){rel="noopener noreferrer"}
[of](http://www.hindustantimes.com/india-news/the-fatal-fifty-tasks-is-blue-whale-killing-youngsters-in-india/story-XZhbCIW13VBs4ZHFn8aEoJ.html){rel="noopener noreferrer"}
[reports](http://www.einpresswire.com/article/393609296/validity-of-the-blue-whale-challenge-is-disputed-but-social-media-s-impact-on-young-people-s-mental-health-is-real){rel="noopener noreferrer"}
have engaged in actual journalism and sought sources and evidence for
the claims being bandied about.

> A common thread that underpins most of the Blue Whale-related press
> reports is that they rely on unnamed sources

An alarming trend has emerged in recent times, with every suicide or
suicide attempt reported as a Blue Whale Challenge, [despite there being
no evidence in most of these
cases](http://timesofindia.indiatimes.com/city/chennai/girl-leaps-off-7th-floorr-cops-probe-blue-whale-link/articleshow/60184288.cms){rel="noopener noreferrer"}.
A thorough investigation by Scroll.in [found little credibility or
actual evidence beyond
hearsay](https://scroll.in/article/847800/a-close-look-at-indias-blue-whale-suicides-throws-up-little-evidence-and-tenuous-connections){rel="noopener noreferrer"}
in any of the cases reported in India.

There are entire websites on the Internet dedicated to videos of people
getting killed (in traffic accidents, police shootings, suicides, etc.).
Teens have even started
[live-streaming](http://www.chicagotribune.com/lifestyles/health/ct-the-disturbing-trend-of-live-streamed-suicides-20170208-story.html){rel="noopener noreferrer"}
[their
suicides](http://www.dailymail.co.uk/news/article-2517458/Dakota-Moore-student-tried-commit-suicide-live-4chan-abused-sick-trolls.html){rel="noopener noreferrer"}
as a way to memorialize themselves, to gain attention and sympathy, or
to "get back" at bullies. And just as in the offline world, online
bullying and suicide encouragement --- [sometimes by strangers on
pro-suicide
forums](http://www.cbc.ca/news/world/man-who-aided-ont-teen-s-suicide-gets-year-in-jail-1.1004584){rel="noopener noreferrer"},
and sometimes by [people they
know](https://www.buzzfeed.com/tasneemnashrulla/michelle-carter-trial-opening-arguments?utm_term=.bkPVXDRPEL#.qvE5r9RMXk){rel="noopener noreferrer"},
have led to actual deaths.

However, such deaths aren't exactly new and there are no cult-like
qualities to them: thus the media doesn't spend weeks talking about
vulnerable teens and children being driven to suicide by bullying or due
to pressure from parents or teachers --- it is simply too common.

On the other hand, they are happy to make the most of this narrative of
a cult-like game that takes "ordinary" (as though mental health issues
are an aberration) children and converts them into mindless zombies that
commit suicide. As a result the Internet and 'games' are demonized and
the real issues remain ignored.

This state of affairs is best illustrated by the case of M.K. Sawant, a
22-year-old from Kerala who killed himself in May. Three months later,
his mother
[told](https://scroll.in/article/847800/a-close-look-at-indias-blue-whale-suicides-throws-up-little-evidence-and-tenuous-connections){rel="noopener noreferrer"}
police that she suspected it was due to the Blue Whale Challenge ---
after hearing of another suicide with an alleged link to the game. Lost
among all the talk of fictitious whales was Sawant's history of mental
illness --- he had been receiving treatment for depression for four
years and had already attempted suicide twice.

Clearly, it seems even parents find it necessary to externalise
depression and mental health issues in order to deal with the tragedy of
a son's suicide. As [Amulya Gopalakrishnan
writes](http://blogs.timesofindia.indiatimes.com/to-name-and-address/blue-whales-and-other-folk-tales-we-the-middle-class-are-as-susceptible-to-urban-legends-as-anyone-else/){rel="noopener noreferrer"}
in the Times of India, "Our protective posture towards young people, our
sense of their suggestibility, guilt about not having given them enough
attention, our discomfort with their growing autonomy, all combine to
let us readily believe such 'trends among the youth' stories."

Not only has the media's sensationalist reporting led to the Blue Whale
Challenge being blamed for unrelated suicides, it has also resulted in
the Werther Effect --- copycat instances of self-harm. A boy in West
Midnapore, who was depressed, said he started playing the Blue Whale
Challenge via an app called "Timi-rer Dak" ("Whale's Call" in Bengali),
and said he'd received phone calls. He had even carved "F57" into his
arm using a knife (a photo carried in newspapers). But upon
interrogation by the police, his story ran into contradictions: no
traces of phone calls were found, and he was found to [have faked the
story for
attention](http://www.ndtv.com/india-news/bengal-teen-slashes-hand-in-west-midnapore-police-rule-out-blue-whale-angle-1741731){rel="noopener noreferrer"}.

> The media has initiated a misinformation campaign that has created a
> nationwide panic and led to a focus on the wrong targets.

And it's not just ordinary citizens who have been drawn into this web of
half-truths and whole lies spun by the media. The Department of
Electronics and IT is asking Internet companies "[to ensure that any
such link of this deadly game in it's own name or similar game is
immediately
removed](http://www.ddinews.gov.in/sci-tech/government-asks-google-fb-ms-others-remove-blue-whale-links){rel="noopener noreferrer"}".
A PIL has been filed in the Delhi High Court seeking a ban on the Blue
Whale game and lawyers are arguing that [searches for "blue whale"
should also be
banned](https://twitter.com/pranesh/status/901788042502955012){rel="noopener noreferrer"}.

India accounted for the highest estimated number of suicides in the
world in 2012, according to a WHO report published in 2014. And almost
7.5% of India's population suffers from some form of mental illness
according to a 2017 WHO report. But instead of discussing mental health
issues, the effects of bullying and ragging, the pressures applied by
teachers and parents, and educating parents and teachers on improving
trust with their children and students, the media has initiated a
misinformation campaign that has created a nationwide panic and led to a
focus on the wrong targets.

If the mass media sensationally blame a bogeyman for the suicides,
people are apt to go after the bogeyman rather than the real causes. As
Gopalakrishnan writes, "The whole point about a moral panic is not
whether the story is true or false \[...\] Usually, a small or stray
'actual' incident is made into a gripping narrative, one that stokes
genuine social anxieties."

Media reporting about the Blue Whale Challenge has broken multiple
[ethical principles of the
press](http://presscouncil.nic.in/Content/62_1_PrinciplesEthics.aspx){rel="noopener noreferrer"},
including those on accuracy and fact-checking, and specifically the
injunction not to "pass on or elevate conjecture, speculation or comment
as a statement of fact". The Press Council of India needs to step in and
come up with
[guidelines](http://presscouncil.nic.in/Content/62_1_PrinciplesEthics.aspx){rel="noopener noreferrer"}
on reporting of self-harm by the press. The Editors Guild of India and
the Foundation for Media Professionals, and the Press Clubs in various
cities could hold workshops on ensuring accuracy in reporting on
self-harm. We deserve better than the sensationalist and harmful
reporting that our media is peddling at the moment.

------------------------------------------------------------------------

Note: If you live in India and have (or know someone who has) suicidal
thoughts and ideation, please reach out to
[Aasra](http://aasra.info/){rel="noopener noreferrer"}: +91 22 27546669
(Mumbai-based) or
[Sumaitri](http://sumaitri.net/){rel="noopener noreferrer"}: +91 11
23389090 (Delhi-based) or
[Sneha](https://www.snehaindia.org/){rel="noopener noreferrer"} +91 44
24640050 (Chennai-based).
